Branding in Mergers
and Acquisitions (M&As)
A mustread for anyone navigating the complex waters of mergers and acquisitions.
We created this e-book with the aim of providing our business partners with a comprehensive view of the challenging process of branding and creating a promising new brand during an M&A.
A Guide to Branding
Although many managers and business leaders consider a brand only as an intangible asset of a company, its impact on the merger or acquisition process becomes evidently measurable with each new study. Download our guide to learn more.
Mastering Brand Creation in M&As
Learn the necessary steps to adeptly navigate through a merger or acquisition, and identify the key elements driving the rebranding journey.
An Extensive 50+ Page Dive into M&A Branding
Gain valuable insights into the importance and specifics of the M&A process and obtain a comprehensive perspective on rebranding issues.
Architecture of a New Brand
Discover branding strategies that empower you to understand and guide your brand successfully through a merger or acquisition.
Case Studies of Renowned Brands
Uncover fascinating stories of renowned brands that have entered the M&A process and be inspired by their approaches to rebranding.